Create an App for the Rebel Sport Membership Program Rebel Active
Audience
New or returning Rebel Sport customers who are part of or are about to sign up to Rebel Active
Solution
Created an App that shows all the key things offered in the membership program, such as member offers, customers points balance and Shopping History
Project Constraints
Tight Deadlines
Due to this being projects occurring during a design challenge I was only allowed 1 Week to complete the project from start to finish
Limited Research
Being only 1 week long I had to dive straight into iteration and designing the prototype from start to finish.
Research
Design Inspiration
Completed competitor analysis on similar brands to Rebel such as Nike and JD Sport, to see how they tackled the idea of both an app and a membership program.
User Interviews/Surveys
Through working at Rebel Sport, I basically was doing mental surveys each day from customers, either being surprised that they had money on their membership or actually just had no idea that Rebel had even changed up its membership program in the last 12 months. This helped me create a persona in my head for the type of people who I would be designing the app for.
Key Screens
Landing Screen
Landing Screen with Sign in
Landing Screen with Sign Up
Home Screen
My Orders Page
Profile Settings
My Rewards
App Settings
Reflections
1.
Having a basic template of Colours, Typography and Visual Style is a great help for a project with a tight timeline.
2.
Figured out what I am capable of, when it comes to designing in a tight 7 Day window
3.
Increased my knowledge of Figma and its many Plugins